Promote a temporary exhibition.
Ingels Scape aims to promote an exhibition about architect Bjarke Ingels presented by the Fondation Cartier. The website features pages detailing the different works showcased during the exhibition, as well as an introduction to the architect. Finally, the project also aims to allow users to suggest other architects by enabling them to create a presentation page.
The “Ingels Scape” exhibition logo has two versions: a badge and a logotype. The badge represents architecture within the initial of architect Bjarke Ingels’ first name. A house is integrated into the “B” to evoke the elegance of architecture.
As for the logotype, it combines the badge with the name of the exhibition, “Ingels Scape,” set in the Nunito typeface, which is used for the website’s headings.
Regarding the colors, a minimalist color harmony was chosen in order to highlight the architect and the works on display.
